Baby Means Business free manual guide ↓
the pipeline behind adam, ceo

Want characters
like these?

This is the course that makes them. The same rules, the same prompts, the same checks we run on every episode you see below — written down, packed into Claude skills, and handed over.

It is a course, not a magic button. You will set up two accounts, install the toolkit and learn how the pieces work. About an hour of setup, a few hours to get good.

Get the free guide one email field · no signup wall
A one-year-old in a backwards cap negotiating across a pawn-shop counter — a frame from episode 2, generated by this pipeline exhibit B · the pawn shop
exhibit A & B

Made by this exact pipeline

Not a showreel. Two production episodes, checked by the same QA gate that ships in the pack. Recipe printed under each one — and the full sheet behind episode three is published in the open, free.

EP 01 · PERFORMANCE REVIEW
EP 01 · PERFORMANCE REVIEW

idea: one line, typed · script: 4 lines, 19 words
generation: 12 s · 720p · $2.73 all-in

EP 02 · THE PAWN SHOP
EP 02 · THE PAWN SHOP

idea: one line, typed · script: 4 lines, 21 words
generation: 12 s · 720p · $1.86, first take

EP 03 · ONE PER CUSTOMER
EP 03 · ONE PER CUSTOMER

idea: one line, typed · script: 4 lines, 12 words
generation: 12 s · 6 shots · 720p · $1.86, first take

what's in the pack

Six stations. One machine.

The pipeline behind every episode above — station by station. Everything below ships as files: skills, templates, checklists.

THE PASSPORT

One character who stays the same

A 10-block character passport — face, proportions, wardrobe, posture, energy — written once and carried into every prompt after it. This is what stops the hero drifting into a different child three shots later, which is the failure that ruins more episodes than any other.

In this pack the passport is written from description. Building it from photographs of your own child is pack two, still in development.

The same hero in the pawn shop the pawn shop
The same hero in the kitchen the kitchen
THE SHEET

Every episode starts as a sheet

A 15-field master template and a 53-point checklist. Location, light, wardrobe, props, logic rules — filled in once, reused every episode. Plus a starter bank of episode formulas to type on day one.

SUBJECT: your hero, 1 y.o. …
WARDROBE: cap tilted, never straight
ENVIRONMENT: pawn shop, late afternoon
COLOR LOGIC: warm lamp vs. cool corners
LOGIC RULE: who's silent — lips closed
DIALOGUE: 4 lines, hook first, punch last
THE CLOCK

Twelve seconds, counted in syllables

Every line is simulated against its shot window before anything is generated: syllables × pace vs. seconds. The final shot always gets four — punchline, reaction, one silent beat. That's why the joke lands.

0–2s
2–4s
4–6s
6–8s
8–12s · the punch
THE RULES

Forty rules, each paid for

Poses fixed per shot. Cause before effect. One blink per video. Every cut changes two axes. Each rule exists because we broke it once and paid real money for the lesson. You get them pre-broken.

№4 mouth does one job per shot №11 final shot gets 4 seconds №18 every cut moves two axes №22 one color accent per video №27 the punch must be mechanical №7 one blink, or it's a squint
ANTI-GLITCH

Faces that don't melt

A clinic for failed generations: four failure classes, a symptom-to-fix map, ready correction phrases. One generation tests one hypothesis — so a bad take costs one take, not an evening.

A frame breaking up, then snapping back
THE GATE

Checked before you ever see it

Automatic acceptance: frame rate and duration probed, a contact sheet of every half-second, dialogue transcribed and compared to the script word by word. If it doesn't match, it doesn't ship.

film strip of episode frames
PASSED
how it works

Three steps. No timeline.

01

Set it up

Two accounts, one folder, one key. The setup guide walks each screen. Budget an hour the first time — less if you have used a terminal before.

02

Type the idea

“make an episode about bedtime.” The pipeline writes, times, checks and generates — asking you only at the two gates that matter.

03

Post it

A finished vertical MP4 with native sound, plus a caption that continues the joke. Label it AI-made and ship.

Straight talk on cost: generation is paid to the video provider, not to us — $1.86 per finished 720p episode, $0.87 for a draft. The pack itself is a one-time purchase.
before you buy

What this actually asks of you

No surprises after payment. Here is the whole cost and the whole time commitment, written down before the button.

Claude Pro — $20 / month The pipeline runs inside Claude Code, and Claude Code starts at the Pro plan. The free tier does not include it. Pro's allowance — roughly 45 requests per five hours — covers an episode a day with room to spare.
A video-generation account Pay as you go: about $1.86 per finished 12-second episode, or a flat monthly subscription if you make them weekly. That money goes to the provider, never to us.
About an hour to set up Creating the two accounts, installing the toolkit, adding the key, running one test episode. The guide covers every screen. No coding at any point.
A few hours to get good Reading the material, writing the character passport for your own hero, and running a handful of episodes until the look locks in. Expect to spend $5–10 on test generations while you learn.
Straight talk: this is a course and a toolkit, not a button that makes videos while you sleep. You type one line per episode after the setup is done — and doing that setup is on you.
the honest part

Why not just
try it yourself?

You can. The models are public, the first generation costs about two dollars, and nothing here is a secret. This is what that road actually looks like.

01

The model renders what you asked for, not what you meant

It has no idea what a joke is. It does not know the punchline goes last, that the answer must land after the line and not before it, or that a beat of silence is what makes people rewatch. Those are decisions you make before you press Run — and the model will happily render all of them wrong.

02

Every wrong guess costs $1.86 and four minutes

Trial and error is the standard way to learn this, and here it has a price tag on every attempt. Forty test runs while you work out what the model listens to is roughly seventy dollars spent on nothing you can post.

03

The failures don't tell you what caused them

The face drifts between shots — not because the model is weak, but because nobody stated where each character stands in each shot. The light jumps because its direction was never fixed. The last second melts because the tail was never given anywhere to go. You will not deduce any of this from watching a bad render. You find it the way we did: one broken episode at a time.

04

Timing is arithmetic, not taste

Twelve seconds holds a specific number of syllables and no more. The final shot needs four of them or the joke has no room to land. Miss the count and the video feels rushed in a way viewers notice but cannot name — and the scroll keeps going.

What you are actually buying is the map

Forty rules, and not one of them was invented at a desk. Each was written the day an episode broke: the day a face melted at second eleven, the day a mother stood up before the line that told her to sit, the day a word in the prompt quietly killed the audio. Those runs are already paid for — with our money, not yours.

The pack is that ledger, turned into something that runs: the master template with all fifteen fields, timing counted in syllables, the anti-glitch clinic mapping symptom to fix, and a QA gate that catches the bad take before you ever see it. You start where we are now, not where we started.

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the packs

One is ready. One is coming.

The difference is the hero. The first builds characters from description — that is the route every episode above went through. The second builds them from photographs of a real child, and it is still being built.

€21€14now
PACK ONE — THE CRAFT Proven on every episode above

Make episodes like
the ones above

Characters are written, not photographed. You describe the child and the adult; the pipeline keeps them consistent across the episode. This is the pack that teaches the whole craft.

  • The Claude skills — idea to checked MP4
  • 15-field master template, 53-point checklist
  • 40 production rules, each with the episode that paid for it
  • Anti-glitch clinic: symptom → fix map
  • QA gate scripts — probe, contact sheet, transcript check
  • Starter bank of episode formulas
  • Setup guide with screenshots
€31planned
PACK TWO — YOUR OWN HERO In development · expected soon

Your child
as the character

Drop in photographs of your own kid and the episodes are about them. A birthday message to mum in his own voice, a comedy scene starring your daughter — the joke is yours, the face is theirs.

  • Everything in pack one, plus:
  • Character passport built from your photographs
  • The photo shot list — what to shoot and what ruins a face
  • Greeting formats: birthday, holiday, announcement
  • Consistency checks across a whole series
You supply 4–6 photos: close, sharp, from different angles, even daylight. Bad photos are the number one reason a hero drifts, so the kit checks yours before it builds anything.
Hear first when it ships ↓

No subscription on either. Generation costs go to the video provider at cost — about $1.86 per finished episode. Pack two's price is planned, not fixed: it settles when the pack does. The list below hears first, on both.

fine print

Questions people actually ask

What do the packs cost?

Pack one is €21, €14 right now — one payment, nothing recurring, no upsells. Pack two is planned at €31, but that number settles when the pack does. Prices include tax: what you see is what you pay, wherever you are. The only other cost is generation, paid straight to the video provider.

How does the preorder work?

No money changes hands today — the preorder takes your email, nothing else. When pack one ships, preorders get the checkout link first, at the €14 launch price. Change your mind? Ignore the email; nothing is ever charged.

What do I pay on top of the pack?

Generation only, straight to the video provider: about $1.86 per finished 12-second 720p episode, $0.87 per 480p draft. A test run of six episodes is roughly the price of two coffees.

Is this a course or a program I just run?

Both, and the course half matters more. You get working skills, but you also get the reasoning behind them: why four lines, why the punchline goes last, why a face drifts between shots and what fixes it. People who skip the reading get episodes that technically render and land flat.

Do I need a paid Claude plan?

Yes — Claude Pro, $20 a month, or $17 if you pay for the year. That is the cheapest plan that includes Claude Code, and the pipeline runs inside it. The free tier will not work. Pro's allowance is roughly 45 requests per five hours, which is comfortable for an episode a day.

How long before my first episode?

About an hour of setup: two accounts, the toolkit folder, one key, one test render. Then a few hours across the following days to read the material, write the character passport and dial in the look until it holds across episodes. Budget $5–10 of test generations while you learn.

Do I need to know how to code?

No. You install Claude Code once by the screenshot guide, then talk to it in plain English. The skills do the technical part. But you do need to be willing to open a terminal and follow instructions carefully.

Which services does it use?

Claude for everything from script to QA, plus one video-generation provider (the guide covers signing up and adding ~$5 of credit). Both have free-tier or low-cost entry.

Can the hero really be my kid?

That is pack two, and it is still in development — we are not selling it yet and we are not going to pretend otherwise. The plan: you supply 4–6 photographs, close and sharp, from different angles, and the passport builds the character from them. Pack one, the one that is ready, works from written description instead — that is the route every episode on this page went through.

When do the packs ship?

Pack one first — it is the pipeline already running behind this channel, and what remains is packaging, not invention. Pack two follows once the photograph-to-face step passes the same QA gate every episode goes through. Join the list below and you hear on the day, for both.

The manual build guide — free

Every site, every click, every field: how to make one episode by hand, no skills, no code. It works — the result is a decent episode. The pack above is why ours don't look decent. They look finished.

Confirm the email and the guide is yours. After that, the occasional note — new episodes, what we learn making them, the pack when it ships. Unsubscribe any time, link in every email. Privacy.